The term “big data” was coined to describe massive, complex, and unstructured sets of information that come from a wide variety of sources.

Three big data V’s include:

Volume: The enormous amounts of data that are being kept.

Velocity: The rapidity with which data streams must be evaluated and processed.

Variety: The various sources and formats from which data is gathered include text, numbers, audio, video, photos, and graphics.

Data is everywhere! And it’s not just the physical world that has sensors anymore.

Data continues to be generated from our digital lives in various ways, such as when we open an app on our phone or search Google with a mobile device- all this creates valuable insights for you which can help make things better at work.

The result? A series of data visuals that offer companies and organizations a treasure trove for managing, storing information.

What if you could use big data to make your business run more efficiently?

The need for an effective solution has been felt by most organizations, with traditional tools unable or unwilling to handle this kind of complexity and volume.

As such, there have arisen various specialized solutions designed specifically around managing the load created from all these new sources coming in – whether they be external factors like web traffic patterns or internal ones like social media posts about upcoming sales promotions happening now!


Big data platforms are created specifically to manage the unbelievable amounts of data that enter the system at high speeds and in a wide variety.

Data scientists can modify data on these big data platforms to look for patterns and trends. These platforms often include a variety of servers, databases, and business intelligence tools.

With big data, we can gain insights and make predictions. It’s useful to take a closer look at each attribute of this powerful tool in order to understand how it might be able to help your company grow with success!


Big data is really large. Big data is stored in petabytes and zettabytes, whereas conventional data is measured in common amounts like megabytes, gigabytes, and terabytes.

One gigabyte is equal to a seven-minute HD video, while a single zettabyte is equivalent to 250 billion DVDs. This comparison from the Berkeley School of Information can help you understand the magnitude of the size disparity.

Just the proverbial “tip of the iceberg” The size of the digital world is doubling every two years, and by 2020, it is predicted to be 44 trillion zettabytes, according to a report by EMC.

Big data is the key to unlocking all of its potential. The right storage solutions and processing power can make mining for insights a reality, but without them we would be left in the dark ages where there’s no big picture view of what happened or how people behaved with our products. The output tone should stay enthusiastic.


Data is constantly being created, and we need to analyze it fast. It’s like trying to drink from a fire hose with your eyes tied back – not very inviting!

The future of business is data-driven, and without the right capabilities to harness it in real time, organizations will be left behind.

The ability to act quickly and make decisions will give you a leg up on your competition.

In many cases, big data is streaming into organizations at such a fast pace that it requires immediate action for optimal outcomes.

Sensor data from health devices can be a great example of how to use sensors in our everyday lives.

This information is often very important and, if processed correctly, could provide users with lifesaving insights for treating their condition or illness better than ever before!


The vast majority of data is not structured, which makes it difficult for traditional models to work.

A huge data stream might include anything from emails and films to scientific and meteorological data, each with its own distinct characteristics.

What is the use of big data?

Big data is inherently complicated due to its diversity, necessitating the use of systems that can handle all of its structural and semantic variations.

Big data is becoming more and more popular, but what does it take to store all this information? Specialized NoSQL databases are needed that allow for storing the data in ways other than strict adherence to any particular model.

The holistic approach that this provides for the analysis of seemingly disparate sources allows for the analysis of these to gain an accurate understanding of what is happening, how you can act in order to satisfy your customers’ needs and when.

Big data can be either operational or analytical. It’s important to know the difference so you don’t end up with clunky software that doesn’t work for your needs!

Operational systems are used to store large amounts of data that are updated on an ongoing basis. This includes information such as inventory, customer records, and purchases throughout the day-to-day operations within your company.

The most sophisticated of analytical systems can provide businesses with decision-making insights, by handling complex data analysis.

These systems can be seamlessly integrated into existing processes and infrastructure to maximize data collection.

Data is the new way to make and grow your business.

The bulk of “things” in our environment, including phones, credit cards, software programs, cars, documents, and websites, are all capable of transferring enormous volumes of highly valuable data.

Almost every industry uses big data to spot patterns and trends, provide information, understand customers better, and solve challenging issues.

The information is used by corporations and organizations for a variety of purposes, including expanding their operations, bettering research, producing forecasts, and identifying target markets for advertising.

Big Data Examples:

  • Personalized online shopping opportunities
  • Modeling of the financial markets
  • Assembling trillions of data points to advance the study of cancer
  • Media suggestions from streaming providers like Netflix, Hulu, and Spotify
  • For farmers, predicting crop yields
  • Examining traffic layouts to relieve city congestion
  • Data technologies that identify retail buying patterns and the best places to place products
  • Sports teams are using big data to increase productivity and value
  • Identifying patterns in students’, schools’, and districts’ educational behavior.

“Big Data Statistics in Big Time”

  • By 2023, the big data analytics market is anticipated to grow to $103 billion.
  • Up to $3.1 trillion is lost annually by the US economy due to poor data quality.
  • Every person produced 1.7 gigabytes in a single second in 2020.
  • The internet is a huge data center that generates 2.5 quintillion bytes of traffic every day!
  • 95 percent of companies say that managing unstructured data is a challenge for their industry.
  • 97.2 percent of businesses are spending money on AI and big data.
  • Netflix saves $1 billion annually on user retention thanks to big data.

Big Data jobs are booming around the world. To find latest IT jobs in UAE contact Dautom.

We leverage the power dynamics between people and technology to bring out the best of both. Be it team building with the right human resources or curating the most promising IT solutions for your company, we got you covered!


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